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The introduction of spatial quantization in picture of advertisement by the theory of privileged angles and remarkable proportions and its link with strategy of communication. Applications to the advertisement picture of Taj Mahal

Jean-Pierre Mathieu 1 Makarand Gulawani Michel Le Ray
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https://hal-audencia.archives-ouvertes.fr/hal-00797325
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Submitted on : Wednesday, March 6, 2013 - 10:21:27 AM
Last modification on : Wednesday, March 6, 2013 - 10:21:27 AM

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  • HAL Id : hal-00797325, version 1

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AUDENCIA | UNAM

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Jean-Pierre Mathieu, Makarand Gulawani, Michel Le Ray. The introduction of spatial quantization in picture of advertisement by the theory of privileged angles and remarkable proportions and its link with strategy of communication. Applications to the advertisement picture of Taj Mahal. IIMK NASMEI International Conference on Marketing Strategies for Firms in Emerging Markets, Dec 2004, Calicut, India. ⟨hal-00797325⟩

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