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The introduction of spatial quantization in picture of advertisement by the theory of privileged angles and remarkable proportions and its link with strategy of communication. Applications to the advertisement picture of Taj Mahal

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https://hal-audencia.archives-ouvertes.fr/hal-00797325
Contributor : Sylvia Cheminel <>
Submitted on : Wednesday, March 6, 2013 - 10:21:27 AM
Last modification on : Wednesday, March 6, 2013 - 10:21:27 AM

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Jean-Pierre Mathieu, Makarand Gulawani, Michel Le Ray. The introduction of spatial quantization in picture of advertisement by the theory of privileged angles and remarkable proportions and its link with strategy of communication. Applications to the advertisement picture of Taj Mahal. IIMK NASMEI International Conference on Marketing Strategies for Firms in Emerging Markets, Dec 2004, Calicut, India. ⟨hal-00797325⟩

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