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Conference papers

Créer de l'authenticité au sein des points de vente

Blandine Labbé-Pinlon 1 Sandra Camus 2 
1 Audencia Recherche
2 Pôle de Recherche - Rouen Business School
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Conference papers
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https://hal-audencia.archives-ouvertes.fr/hal-00797327
Contributor : Sylvia Cheminel Connect in order to contact the contributor
Submitted on : Wednesday, March 6, 2013 - 10:24:37 AM
Last modification on : Thursday, February 13, 2020 - 10:24:55 AM

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  • HAL Id : hal-00797327, version 1

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AUDENCIA | UNAM

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Blandine Labbé-Pinlon, Sandra Camus. Créer de l'authenticité au sein des points de vente. 7ème Colloque Etienne Thil, Sep 2004, La Rochelle, France. ⟨hal-00797327⟩

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