"How About Giving My Things Away Over The Internet? " When Internet Makes It Easier To Give Things Away

Valérie Guillard (1) , Céline del Bucchia (2)

1 DRM - Dauphine Recherches en Management
2 Audencia Recherche

The present article looks at the meaning of gift-giving when it is performed via free online recycling websites. Underpinned by research on the difficulties inherent to giving, our paper illustrates how these websites remove the difficulties inherent in giving to kith, kin or to charities.

Cet article s'intéresse au sens du don quand il se passe en ligne, via des sites de don d'objets à des étrangers. De récentes recherches ont souligné les difficultés à donner et recevoir. L'apport de cette recherche est de montrer comment ces sites de don, qui grâce à internet permettent rencontrer un receveur étranger, résolvent les tensions du don aux proches et aux associations caritatives.

Keywords: Gift economy; online giving; gifts to distant others; disposition; recognition; recycling objects.

Keywords: Economie du don; don en ligne; don à un étranger; relation donneur-receveur; reconnaissance; relation aux objets; seconde vie d'un objet.

Domains: Humanities and Social Sciences; Business administration

Valérie Guillard, Céline del Bucchia. "How About Giving My Things Away Over The Internet? " When Internet Makes It Easier To Give Things Away. Advances in Consumer Research, 2012, 40, pp.630. ⟨hal-00909262⟩