Packaging-free products: A lever of proximity and loyalty between consumers and grocery stores

Didier Louis (1) , Cindy Lombart (2) , Fabien Durif (3)

1 IUT Saint-Nazaire - Institut Universitaire de Technologie Saint-Nazaire
2 Audencia Recherche
3 UQAM - Université du Québec à Montréal = University of Québec in Montréal

Domains: Business administration

Didier Louis, Cindy Lombart, Fabien Durif. Packaging-free products: A lever of proximity and loyalty between consumers and grocery stores. Journal of Retailing and Consumer Services, 2021, 60, pp.102499. ⟨10.1016/j.jretconser.2021.102499⟩. ⟨hal-03379616⟩